With more than 600 million active users, Instagram has evolved as the world’s largest visual content social media platform. And, Instagram ads are proven to reach a highly visual and engaging audience which offer marvelous targeting opportunities to digital marketers. Moreover, the Instagram ads work well for all the businesses regardless of the nature or size of business.
It’s a well-known fact that images communicate well as these can communicate the thoughts, sentiments, ideas as well as emotions. And the targeted Instagram ads are a great way to win over an Instagram audience as here you can show them who you are as a brand.
Instagram ads allow marketers to focus on users that want to see what their business has to offer. So, this kind of targeting doesn't let you waste money on people that are less likely to convert into sales.
Instagram advertising also offers an advantage of detailed analytics because marketers can see that exactly how their content is performing among their target audience. So, this feature allows them to alter or adjust their marketing strategy as and when needed.
As you all know, Instagram Ads are integrated with Facebook Ads. That means you get the benefits of the superior campaign customization options, formatting, and targeting capabilities provided by Facebook along with Instagram's high engagement.
Using IG Story ads, you can reach out to share your message with an audience that is already actively engaging because engagement rates for Instagram Stories are already high. And, with the help of best Instagram ad agency, you can be so creative in sharing your message through Instagram Stories ads.
The IG post engagement ads allow the brands to showcase products and services through some very compelling images. So, if you're already crafting graceful visual content, then the Instagram post engagement ads give you the platform to share it with more & more people or it also allows you to create new content specifically to run as a post-engagement ad.
The Instagram video ads allow you to get the same visually immersive quality as the post engagement ads or photo ads but with the added power of sight, sound, and motion. Moreover, Video ads on Instagram can be up to 1 minute long, so you get a chance to give users a closer look at your brand, products, or services.
The IG Carousel Ads allows you to add another layer of depth to your Instagram ad campaigns because here, the people can swipe to view more than 1 photo or video in a single ad. The carousel ads by Instagram ads Company let users swipe through a series of images or videos with a call-to-action button that connects them directly to your website.
Instagram also allows the advertisers to create lead generation ad campaign where they just choose to lead generations as their marketing objective. However, Instagram lead generation takes more than just a post and a few hashtags. Therefore, we at Digipillars, make this process easier for you with our top-notch Instagram advertising services.
You can run shoppable posts as your Instagram ads when you set up with Instagram Shopping. Theses Instagram Shopping ads take the shoppers directly to a product description page within your Instagram app, and they can then purchase through your mobile website itself. Create state-of-the-art shopping ad campaigns with the best Instagram advertising company.