Do you know that just 2 per cent of your website visitors on an average convert into a buyer? So, what about those 98 per cent prospects? No worries with the best retargeting ads agency show them hyper-targeted ads and boost your online advertising efforts through Remarketing Services, which are aimed at targeting a qualified audience that visited the website but left without taking action.
With remarketing ads, we can directly target those who have taken action to express interest in our product or service. Also, we can create remarketing ads that offer a special discount to a segment of users who have completed specific actions on our website. This makes the prospect even more incentive to return to the website.
Display remarketing ads are a fantastic way to build the brand because with these ads there’s so much more creative magic that we can infuse into an image ad that will make sure that more potential customers are exposed to a brand, and they love and remember that particular brand.
The more brand exposure ensures a higher conversion rate for display advertising campaigns as it keeps the brand at the top of customers’ minds and increases the chances of a future sale. And we all know better conversion rates provide us with increased ROI and a lower cost per sale.
Search ads in some super-competitive industries can cost higher, per click but in contrast display and remarketing ad clicks cost very less, per click. However, search ads can have higher conversion rates, but the higher conversion rate is offset by higher click prices. So, ultimately display ads provide better ROI in the end.
By using standard Google Ads remarketing, we can re-engage with potential customers by adding the website visitors and app visitors to remarketing lists and then by targeting these lists with display ads. At Digipillars, we offer each of our clients with unmatched services of standards Google Ads remarketing service.
This is a relatively new remarketing strategy, introduced by Google, where Google dynamically creates ads, including the price, image, and text of your choice that too all based on the behaviour of website visitors. So, these ads allow you to reach the customers with laser-focused messaging based on the products they were interested in when they visited your website.
RLSA or Remarketing lists for search ads are offered by Google Ads platform which allows you to customize your search ad campaigns for the specific visitors who have been on your webpage in the past. In addition to this, the search network allows you here to tailor your bids and ads to the visitors that have been on your website when they're searching Google and other websites.
Video remarketing allows you to show your ads to those visitors that have recently seen your videos or to the people who have been on your website. With video remarketing, you can display these video remarketing ads on YouTube at the beginning of any video or in-between of a video that the potential customers are viewing.
Customer list Remarketing allows you to target your customers using the data they share with you with Google remarketing ads. Being among the best retargeting advertising companies in India, we provide our clients with the best in class customer list remarketing ad campaigns along with another remarketing ad campaign services.
Email Retargeting works as two-fold technique. Firstly, it serves the remarketing display ads across different websites to users who open an email from you. Next, it also reaches out to visitors who have left your website without completing a purchase with the targeted follow-up emails that are used to convince them to come back to your website.